• Direct response copywriting:
o Landing pages
o Microsites
o Video/YouTube/TV (scripts, storyboarding)
o Email
o Display Banner ads
o Social (Facebook, Instagram, LinkedIn)
• E-commerce copywriting:
o Product detail pages for Amazon, Walmart, Costco and Target
o Online video
o Amazon listings copywriting
o Walmart listings copywriting
• SEO content writing:
o Articles & features
o Blogs
o Product and program descriptions
• B2B/corporate collateral:
o Sales materials
o Webinars
o Event collateral
o Reports & e-books
• Editing & Proofreading
Fashion, vintage clothing, vintage and antique furniture, design, psychology, spirituality, women's issues, mental health, literature, health and wellness, food and wine, travel
• Cumulative 3.95 GPA; graduated summa cum laude
• 4.0 GPA in both major and minor
• Phi Beta Kappa; The National Society of Collegiate Scholars; Rutgers College Deans’ Award; First Year Students’ Award
7+ years as a creative director and senior copywriter creating direct response and SEO content for higher education marketing clients
7+ years as a creative director and senior copywriter creating direct response and SEO content for B2B marketing clients
2+ years as a writer and editor creating and managing content (features, blogs) for a woman's career advice and lifestyle website.
Lead copywriter for top vitamin and supplement company, creating multi-media content for e-commerce channels including Amazon, Walmart, Costco and Target.
Served as lead copywriter for top national retail pharmacy's vaccine rollout campaign.
4+ years as a senior copywriter and grant writer creating marketing copy, content, and grant proposals on the topic of healthcare.
7+ years experience as senior copywriter and creative director creating direct response landing pages.
9+ years experience as senior copywriter and content writer creating articles and features for online publications.
7+ years experience as senior copywriter and creative director creating direct response email campaigns.
2+ years experience as grant writer for non-profit writing grant proposals for awards from private and corporate foundations.
9+ years experience as senior copywriter and content writer creating blog posts.
7+ years experience as senior copywriter and creative director creating direct response banner ads.
7+ years experience as senior copywriter and creative director creating B2B and sales PowerPoint presentations for external clients.
2+ years experience as senior copywriter writing direct response copy for direct mail.
7+ years experience as senior copywriter and creative director creating content for websites and microsites.
7+ years experience as senior copywriter and creative director creating sales and data point sheets.
7+ years experience as senior copywriter and creative director creating direct response television and YouTube commercials.
7+ years experience as senior copywriter and creative director creating webinars for B2B sales acquisition and event efforts.
7+ years of experience as senior copywriter and creative director creating social media campaigns for Facebook, Instagram, and LinkedIn.
9+ years experience as senior copywriter and creative director creating sponsored content.
7+ years experience as senior copywriter and creative director creating in video ads and explainer videos.
7+ years experience as senior copywriter and creative director creating B2B reports, e-books and whitepapers.
